12/17/2014

Netflix will “never” support offline viewing

Netflix will “never” support offline viewing

Netflix is dependent on the internet, that is a fact… and it’s a fact that will likely never change. Or at least that is what Cliff Edwards, Netflix’s director of corporate communications and technology, told Tech Crunch.
Wouldn’t it be nice if Netflix subscribers could simply “pin” or download content temporarily, allowing them to watch later, when offline. The idea seems great, and it’s something many other services are allowing, but Netflix just won’t jump on that bandwagon.
Edwards bluntly said “it’s never going to happen”. While this seems like a mean move by Netflix, their argument certainly makes sense. Cliff states offline capabilities would simply be a “short term fix for a bigger problem”. That problem would be the lack of proliferate access to WiFi, which is the real issue we need to fix.
Opinion: With WiFi access growing by the date, it’s no doubt Netflix is onto something here. There is no doubt that we won’t need to worry about lack of internet in the near future. Almost every form of media I use runs in the cloud, and I rarely have issues getting to my content.
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